History of West Coast Kustoms :: When you have a dream and you pursue that vision you never know how it will evolve. Rich Pichette had an idea for a kustom car club and car show. He envisioned a few cars getting together in a town half way between Los Angeles and San Francisco. That car show has become so much more. Because he took the initiative in giving kustoms a place to be shown and appreciated, their popularity has enjoyed a resurgence. Over the years, friendships have been formed, marriages have been performed and friends have come to always look forward to meeting up at this event. This event feels more like a family reunion than a car show. What started out as a simple concept has become a place that everyone looks forward to particpating in year after year. From all of us who have been lucky enough to have participated at Paso for one year, ten years or were there from the very beginning we would like to say "thank you" to Rich for all the memories you have helped us create. Click here for a more expansive version.